Over the weekend the Attorney-at-law and singer premiered an alluring visual for the aforementioned via several major platforms including her official Vevo account (KimNainVEVO). Shot throughout the picturesque thoroughfares of Kingston and St. Andrew by XtremeArts, the very provocative video sees Kim and her featured guest Destiny Sparta playing out their fantasies in various coquettish scenarios with a shirtless muscular love interest. Since the premiere, Kim says she has been receiving positive feedback from various quarters within the industry.
According to Kim, “I released the song late last year and so far the feedback has been tremendous, therefore doing a video was definitely the next step in our campaign considering we currently operate in an industry that is very visually driven. However, I didn’t just want another video but instead something that depicts who I am and captures the essence of my artistry.”
Manager and head of John John Music Group – Shelly-Ann Curran underscored Kim’s point citing that, “Shooting videos nowadays is not just about getting something out there on the screen but instead to create a product that is going to become a conversation piece and make people want to know more about your craft. So for me, that was the aim. Aside from the concept, the inclusion of Destiny Sparta was another strategic move because of her unorthodox style.”
In the meantime, Ms Curran intimates that the video is only one of many nodes of the overall campaign as they continue to feverishly promote the 11-track compilation produced on the John John Music Group and DZL Records imprint. The album is distributed by Zojak Worldwide and featured guest appearances from Agent Sasco, Bugle, Devin Di Dakta, Naomi Cowan, Destiny Sparta and Versi.